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Google My Business Optimization Checklist

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Unlock local success with Google My Business. Follow this checklist to make your business pop in local searches.

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  • Last updated:
  • October 2, 2023
Google My Business (GMB) is a game-changer for businesses aiming to stand out in their local area. A well-optimized GMB listing can boost visibility, drive traffic, and increase sales. Let’s dive into how you can make the most of it.

Google My Business Optimization Checklist

  1. Claim Your Listing: Ensure you have control over your business listing on Google.
  2. Verify Your Business: Confirm your business details with Google to show you're legitimate.
  3. Update Business Information: Ensure your name, address, and phone number (NAP) are accurate and consistent.
  4. Choose the Right Business Category: This helps Google decide when to show your business in search results.
  5. Add High-Quality Photos: Show off your business, products, or services.
  6. Gather and Respond to Reviews: Engage with customers and show you value their feedback.
  7. Use Google Posts: Share updates, offers, and news directly on your listing.
  8. Set Accurate Business Hours: Make sure customers know when you're open.
  9. Add Products or Services: Give potential customers a sneak peek of what you offer.
  10. Use Keywords Wisely: Include relevant keywords in your business description to improve search visibility.

Why is Google My Business optimization important?

It helps businesses appear in local searches, making it easier for customers nearby to find and choose them over competitors.

We understand that managing a GMB listing can be time-consuming. If you're too busy, consider hiring us to manage it for you. We're experts in Google map SEO and can ensure your business shines in local searches. Plus, if you're curious about the broader picture of local SEO, you can learn more here.

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